Digital Content

We advise on copy clearance, advertising rules, contracts with influencers, user generated content, defamation, privacy and IP infringement disputes.

Creating engaging content for website, social media and other online promotional campaigns is business critical. In the fast-paced digital environment, speed of delivery is often a priority, but with that can come legal and reputational risks.

Our services include:

• IP rights clearance (in particular copyright and TMs)
• Ensuring compliance with relevant advertising laws and regulations
• Consideration of data protection, privacy and defamation laws
• Clearance to use user generated content (e.g., hyperlinks, memes, Gifs, as well as content from vloggers, bloggers and influencers)
• Lawful comparative advertising

We can help you to ensure that problems do not arise, through the use of our comprehensive Digital Content Clearance Service. For an agreed fixed price, the service ensures that the content in question is checked and cleared from both a legal and regulatory perspective, prior to publication.

Our advice will be commercially focused, delivered in clear, unambiguous language and tailored according to your requirements, so that you can proceed within your own acceptable levels of risk.